March 28, 2018

The BETA is live, we are currently testing it to ensure a smooth work environment. The current version is deployed on the Rinkeby testnet, in a test environment. During the next week we will test the

March 28, 2018

Twitter just banned crypto ads. Fortunately, you no longer need them, as you can now use the Sether 1.0 Beta release to promote whatever you want through the power of the influencers. The new Sether

March 28, 2018

The process to integrate Facebook into Sether takes some time. Our application is finished and under approval. Due to the recent media uproar, Facebook is reviewing its API integration rules and it

March 21, 2018

Blockchain marketing helps brands and start-ups reach and mobilize an army of micro-influencers through the automated influencer campaign feature. The result: your content on social networks gets a

March 16, 2018

Ian Cassidy, the CEO of our partner agency Share Creative and Sether adviser just got back from Austin, Texas, where he got to talk to some of our investors and potential partners. Spoiler alert: they

March 15, 2018

Anybody with a genuine following of 500 people is welcome to our Influencer Campaigns. Expect to get paid for liking, sharing or commenting on brand’s posts – stuff you did for free until now. And

March 13, 2018

The bigger the budget for an advertising campaign, the harder it is to control who gets paid to do what. This is because, on the inside, advertising is often organized in a pyramidal structure, where

March 13, 2018

People want to be part of something bigger. And of course, being part of something bigger implies a community that makes you feel safe. Technology seems to be the answer.

March 13, 2018

Today’s market is a game everybody on the planet watches, and where every other player is a competitor. To be in the game, marketers must have a special set of skills. Traditional marketing needs a

March 13, 2018

Access to big data analytics, previously a very expensive tool, reserved for the corporations and public institutions that can afford it, has been tokenized and can be purchased on the Blockchain,