It should be clear which KPI’s are relevant for the campaign strategy, and why. This way, I can make the proper decisions in case some ad doesn’t perform and do it at the right time, so I can still profit. Can someone supervise my agency and make sure I’m getting the right info?MANAGE CAMPAIGN
The Blockchain makes data secure. And transparent. Here’s how:
All the details of your agreement with the agency are stored in the Blockchain: the deliverables deadlines, the KPI’s you’re going to follow and the KPI goals the agency commits to. We do this in order to use its impenetrable security and transparence, but also its automating capabilities: the Blockchain tracks each KPI value and if they reached their goals. Then, it automatically calculates an efficiency score. It’s like an automated referee.
Win pitches. By offering to work in a transparent medium that measures all the KPIs involved and regulates the payments according to results, you secure the client’s trust and present a unique guarantee of your commitment to the project, offering fair treatment for both parties, according to results.